Why does the text say that Sai Baba loves his own stories, and what is the result of this?

Chapter 36 explains that Sai Baba loves his own stories very much and, because of this, he constantly provides memories of them. The purpose behind this is to fulfill the desires of his devotees. The text clarifies that Sai makes both the listener and the speaker a "mere pretext" in this divine play. By orchestrating the telling and hearing of his stories, he creates a conduit to bestow grace, support the spiritual goals of his followers, and ultimately redeem infinite beings, thus fulfilling the wishes of the poor, weak, and devoted alike.