According to Chapter 37, why is the pursuit of a traditional heaven considered misguided, and what is the true cause of being trapped in the cycle of Samsara?

Chapter 37 critiques the desire for a traditional heaven, arguing that it is merely a place for sensual enjoyment and lacks what is most important: the remembrance and chanting of God's name. The text questions the value of a place where there is no chanting of Govinda's name. The true cause of being trapped in Samsara, the eternal cycle of birth and death, is identified as the ignorance-fueled sense of separation from the divine. The chapter explicitly states that one who holds the belief, 'Parabrahman is different from me; I am not that,' is always subject to death and the subsequent cycle of rebirth.